Disney+, Hulu announced subscription price hikes
Comes amid firestorm over Kimmel suspension
By: Melina Khan
USA Today
..... Some Jimmy Kimmel fans who opened Hulu to watch the late-night host's return to TV were coincidentally met with a notice that their subscription cost will soon be increasing.
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Disney notified Disney+ and Hulu subscribers September 23 [2025] that prices of many of their plans are going up in October, [2025] according to updated rates listed on their website.
..... Most stand-alone subscription plans for the two Disney-owned streaming services will increase in price, while select bundle plans for both Disney+ and Hulu will also be affected.
..... USA Today has reached out to Disney+ and Hulu for comment.
..... All of the new prices will officially go into effect October 21 [2025] for all Disney+ and Hulu plans included in the increases.
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The price hikes came amid a firestorm aorta the suspension of "Jimmy Kimmel Live!" on ABC, which is owned by Disney.
..... The network announced September 17 [2025] that it would indefinitely stop airing Kimmel's late-night show over comments the host made after the killing of conservative activist Charlie Kirk.
..... The show returned to the air on most ABC affiliates on September 23. [2025] Sinclair Broadcast Group and Nexstar Media Group preempted the show from retiring to their ABC-affiliate stations.
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In the midst of the fallout from Kimmel's suspension, some people took to social media to call for a boycott of the Disney+ streaming service.
..... Social media users began posting confirmation of their cancellations under the hostage #CancelDisney and #CancelDisneyPlus. Some celebrates, inducing Misha Collins, also axed their subscriptions as a result.
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When Kimmel return to the air, he seemingly jabbed at the slew of cancellations. in his lengthy opening monologue, he gripped that Disney allowed him to return under one condition.
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"Disney has asked me to read the following statement, and I agreed to do it," from his breast pocket. "Here we go" "to reactivate your Disney+ and Hulu account, open the Disney+ app a on your smart TV or TV-connected devices,' " he said.
Price increase for Disney+, Hulu
..... Here are the new prices (going into effect October 21) [2025] for affected Disney+ plans, Hulu plans and bundles, according to the streaming services' websites:
* Disney+ (with ads): $11.99/month
* Disney+ Premium (no ads): $18.99/per month or $189.99/year.
* Hulu (with ads): $11.99/month or $119.99/year.
* Disney+, Hulu bundle: $12.99/month
* Disney+, Hulu, ESPN Select bundle: $19.99/month
* Disney+, Hulu, ESPN select bundle Premium: $29.99/month.
* Disney+, Hulu, ESPN Select bundle Legacy: 24.99/month
* Disney+, Hulu, HBO, Max bundle (with adds): $19.99/month
* Disney+ live TV, Disney+ and ESPN Select: $99.99/month
* Hulu Premium + live TV, Disney+ Premium and ESPN select: $99.99/month.
* Hulu + live TV, Disney+ Premium and ESPN Select: $94.99/month.
* Live TV only via Hulu: $88.99/ month