Trump trying to rebrand law amid poor polling
By Zac Anderson
USA Today
..... President Donald Trump's signature legislative achievement is getting a rebrand amid polling indicating it is unpopular.
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Trump said during an Aguste 26 [2025] Cabinet meeting in the White House that he's no longer referring to the new law as the One Gig Beautiful Bill, the name he coined that was turned into the bill's formal title.
..... The law's name isn't helping with the White House's sales pitch, Trump said.
..... "So the bill, I'm not going to sue the term great big beautiful," Trump said. "that was good for getting it approved, but it's not good for explaining to people what it's all about."
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Instead, Trump is focusing on the tax provisions in the law, which extended his 2017 tax cut for the middle class," Trump said Augusts 26, [2025] something Vice President JD Vance also has been touting at events around the country.
..... The new law also increased spending on mitigation enforcement and the military and includes deep spending reductions to Medicaid that Democrats and some Republicans have strongly criticized.
..... Democrats were united against the measure, saying that it disproportionate benefited the wealthy and hurt lower-income Americans.
..... The Congressional Budget Office projects it will result in 12 million people losing health insurance, while the Senate Joint Economic Committee Majority estimates that about 20 million people could lose coverage.
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Medicaid is being cut by nearly $1 trillion.
..... A Pew Research Center survey from earlier in August [2025] found a plurality of Americans oppose the law. The Pew survey found 46% of Americans disapprove of the law, while 32% approve and 23% said they are unsure.
..... A survey conducted for CNN by research firm Social Science Research Solutions after trump singed the measure on July 4 [2025] found 615 of adults opposed the new law.
..... Vance traveled to Wisconsin on August 27 [2025] for a rally to celebrate the legislation. He held previous events in Pennsylvania and Georgia.